For coaches selling through Instagram DMs

Your voice.Every conversation.

An AI setter that replies to inbound Instagram DMs in your voice, qualifies your leads and books calls into your calendar. Your conversations keep moving. You stay in control.

Request my demoSee it in action

Built around your offer. Test it before paying anything.

A new conversationInstagram DM received
The right questions.In your order. In your voice.
Call bookedThursday · 6:00pm

Drag to rotate · Illustrative DM flow

Inbound Instagram DMsConversations in your voiceCalls in your calendar
From your profile to your own setter

Your DMs. A different rhythm.

Start with a demo. See how your conversations could feel before connecting anything.

Share your profile

Start with your Instagram handle, name and email. Request a demo built around your coaching offer.

Try your own setter

Get a private link. Test the questions, price conversations and objections your leads actually bring up.

Connect Instagram

Connect through GoHighLevel's official Instagram integration. No password needed. Revoke access any time.

Let the conversation flow

Your setter qualifies inbound leads and books calls. You get a notification when it needs you.

Your tools, connected

Your tools.
With Yappi.

Bring your familiar tools into the conversation. Tell us what you use, and we will help you explore the right connections for your Yappi setup.

Drag to explore. Tap to pause.

Use the left and right arrow keys to rotate. Press Space or Enter to pause or resume.

Selected integrations: Instagram, Facebook, WhatsApp, Google Calendar, Gmail, Stripe, Shopify, Zoom, HubSpot, Notion, Zapier, Make, PayPal, QuickBooks, Calendly, GitHub, Asana, ClickUp, Trello, Atlassian, Google Drive, Google Docs, Google Sheets, Google Slides, YouTube, TikTok and Pinterest.

Available connections depend on the tool and your setup. We confirm what is supported before connecting anything.

Built for the conversation before the call

More than a reply.
Your way of doing business.

Your voice, your qualification questions and your booking process. Also works for course creators and agencies selling through Instagram DMs.

Your voice. Not a template.

Learned from screenshots and exports of DMs you actually sent. Your words and rhythm, never a questionnaire about your tone.

Your hours. Even after hours.

Available nights, weekends and holidays. You choose the hours it replies, including around the clock.

A more natural rhythm.

Waits a few minutes before replying, spaces messages out and stays inside the hours you set.

Qualifies like you do.

Your questions, in your order. Handles the price question and objections the way you do, and offers a time when price comes up.

Takes care of the booking.

Reads real availability, creates the event and sends the invite. Prefer to book yourself? It can notify you when a lead is ready.

Knows when you are needed.

Notifies you when a lead is ready to buy or the AI needs help. One click hands the conversation over to you.

Reviewed by real people.

Every finished conversation gets a score from 0 to 4. Our team reads the scores and retrains the setter manually.

Honest when asked.

If someone asks whether it is AI, it says yes in one line, in your voice. It never denies it or brings it up first.

Your setup stays yours.

Keeps your script, prices, objection handling and calendar confidential, including when someone asks it to ignore its instructions.

Take a look inside

A DM comes in.
A conversation moves forward.

Follow an illustrative conversation for an online business coach. Scroll the conversation to see the questions, price conversation and booking.

01 A first message02 A real conversation03 A call booked
‹
YP
Client
Active now
✆▢ⓘ
YP
Client
Client · Instagram
Tue 11:47pm
hey saw your reel about selling coaching through DMs. i get questions but barely any calls
yeah, a busy inbox can still be pretty quiet on the calendar 😅
what do you coach people on, and what happens after they message you?
i help freelance designers package their services. people ask about coaching, i explain it, then they disappear
got it. so people are asking, but the conversation isn't reaching a call.
how long has that been happening?
about 3 months. i have an offer but i'm making up the DM conversation every time
that gives us something concrete to work on.
what would you want to leave coaching with?
a clear way to qualify people and invite them to a call. how do you help with that and what does it cost?
we work 1 on 1 on your offer and your sales conversations, using the DMs you're already getting.
we can talk through the coaching options and price on a call once i understand what you need. i've got Thursday at 6pm or Friday at 8pm. either work?
what would we cover on the call?
we'll look at your offer and a couple of recent DMs, then talk about whether coaching is a fit.
would Thursday at 6pm work for you?
yeah thursday works
what's the best email for the invite?
prospect@example.com
booked, Thursday at 6pm. invite sent 👊 bring two recent DM conversations and we'll start there.
Booked · Thu 6pm
◎
Message...
🎙
What it pulled out
NicheOnline business coaching
ProspectCoach for freelance designers
BottleneckDM inquiries rarely reach a call
Struggling3 months
Asked priceYes, discussed a call
IntentAgreed to a call
BookingThu 6pm
Conversation score
4 of 4 · Booked
Every finished conversation is scored on how far the lead got. Our team reviews those scores and retrains the setter manually.
Try it with my profile

Illustrative example, not a customer result. Conversation scores are reviewed by our team.

A different way to handle your inbox

A human setter or Yappi?

A human setter's approach depends on who you hire and how you work together. Here is what Yappi is built to handle.

Your conversations
Human setter
Yappi DM Setter
Availability
Coverage agreed with your hire
Available 24/7, within the hours you set
Your voice
You brief and coach your hire
Learns from your real DM screenshots and exports
Qualification
You agree on questions and approach
Your questions, in your order
Booking
You agree on a booking process
Reads availability, books the call and sends the invite
When to step in
You agree on when to escalate
Notifies you when needed, with one click to take over
Improvement
You review conversations together
Our team reviews scores and retrains manually

You keep the judgment. Yappi handles the conversations within the process and hours you set.

Your profile. Your demo.

Meet the setter
behind your next DM.

Share your Instagram profile. Our team will prepare and review your private demo, then email you a link to try it yourself.

No payment. No card. Try your setter first.

Your details. A private demo.
@

Enter a valid Instagram handle or profile link.

Please enter your name.

Enter a valid email address.

We will email you when your demo is ready.

Online submission is not available yet. Email your demo request to kontakt@yappi.no. This opens your email app.

A few things worth knowing

Good questions.
Straight answers.

Will it sound like a bot?

It learns your voice from screenshots and exports of DMs you actually sent. You test it through a private link before paying anything, so you can hear how it handles your coaching conversations.

Do you need my Instagram password?

No. It connects through GoHighLevel's official Instagram integration. Access is granted through the platform, no password needed, and you can revoke it any time.

Can I take over a conversation?

Yes. One click hands the conversation over to you. You are notified when someone is ready to buy or the AI is out of its depth.

What if someone asks whether it is AI?

It says yes. Plainly, in your voice, in one line, and then carries on with the conversation. It never denies it and never brings it up on its own.

Does it send cold messages?

No. Yappi replies to inbound Instagram DMs from people who contact you first.

What happens after I request a demo?

Our team receives your request and prepares a private demo around your coaching offer. We review it before emailing you the link. You can try it before paying anything.